Innovative art goes viral: With more than 500,000 views on YouTube within six weeks and enthusiastic reviews on the most important blogs worldwide, the video documentation of the graffiti performance „Tagged in Motion“ arouses curiosity about the agency Jung von Matt/next.

The latest project of the agency for interactive communication forges a link between real graffiti art and its virtual depiction. Equipped with a virtual spray can and a pair of video glasses, the graffiti artist DAIM “sprays” free-floating, digital graffiti into empty space. The result: street art of the next generation!